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tdalexander000@gmail.com  |  Graphic Designer & Illustrator  |  San Diego, California

Copyright © 2019   |  Tamara Alexander

CASSO BREWERY

Visual Identity and

Custom Brand Patterns

Full visual identity concept for a small brewery inspired by the minimalism of Pablo Picasso's contour line drawings. Because craft breweries are largely frequented by young professionals, I wanted to use clean contemporary lines and a bright blue palette to appeal to a trend-conscious audience, and to blur the lines between brewery and lifestyle brand.